TIM ABSHIRE > Director

ALLY BANK: We secretly took over a grocery store in Brooklyn, packed in 6 hidden cameras, and let the games begin.

— real employees, real customers, real reactions

— actor played the line cutter and followed Tim’s directions live through a wireless earpiece

— crazy fun


FEBREZE: We found people who suffered from being “Noseblind” and helped families break the news.

— real family members finding extreme ways to let their loved ones know they can no longer smell their own stinkiness

— hidden cameras, building camera operators into walls

— awesome results


GOOGLE: Celebrating features through a user generated experience.

— Google Translate and Voice Recognition working for real in real life situations

— real roommates in one ad and real brothers in another

— campaign won Gold Lions at Cannes

HONEY BUNCHES OF OATS: We dropped in on 16 real families to find out what they really thought about breakfast.

— everyone tried the cereal for the first time on camera

— Tim interviewed everyone in their homes, where they eat breakfast

— it was an adventure for everyone involved

PAPA GINOS Teddy.jpg

PAPA GINO’S: New England Patriots famed star Tedy Bruschi pranked his real unknowing fans in Boston…

— Tedy pretended to be a prerecorded voice in a stand up cardboard cutout, until his messages became customized to each customer

— Tedy sat down with every fan and ate pizza with them all

— all were surprised, and all got free pizza.